<\/span><\/h2>\nCu\u1ed1n s\u00e1ch mang t\u1edbi c\u1ed9ng \u0111\u1ed3ng s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a Marketing v\u00e0 Design b\u00e0i b\u1ea3n \u0111\u01b0\u1ee3c ch\u1eaft l\u1ecdc t\u1eeb qu\u00e1 tr\u00ecnh l\u00e0m vi\u1ec7c th\u1ef1c t\u1ebf c\u00f9ng c\u00e1ch ph\u00e2n t\u00edch v\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn m\u1edbi.V\u1edbi 9 b\u00ed k\u00edp th\u1ea9m \u0111\u1ecbnh thi\u1ebft k\u1ebf \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y \u0111\u01a1n gi\u1ea3n v\u00e0 d\u1ec5 hi\u1ec3u, checklist 20 c\u00e2u h\u1ecfi g\u1ee3i \u00fd ki\u1ec3m \u0111\u1ecbnh c\u00f9ng c\u00e1c tr\u1ea3i nghi\u1ec7m t\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp qua c\u00e1c tr\u00f2 ch\u01a1i v\u00e0 th\u1eed th\u00e1ch th\u00fa v\u1ecb, ng\u01b0\u1eddi \u0111\u1ecdc s\u1ebd nhanh ch\u00f3ng n\u1eafm b\u1eaft c\u00e1c y\u1ebfu t\u1ed1 c\u1ed1t l\u00f5i trong th\u1ea9m m\u1ef9 c\u0169ng nh\u01b0 d\u1ec5 d\u00e0ng \u1ee9ng d\u1ee5ng thi\u1ebft k\u1ebf v\u00e0o ho\u1ea1t \u0111\u1ed9ng Marketing th\u01b0\u01a1ng hi\u1ec7u b\u00e0i b\u1ea3n.<\/span><\/p>\nX\u1ea5u Th\u1ebf N\u00e0o \u0110\u1eb9p Ra Sao \u2013 B\u00ed K\u00edp Th\u1ea9m \u0110\u1ecbnh Thi\u1ebft K\u1ebf Trong Marketing, cu\u1ed1n s\u00e1ch \u0111\u1ea7u ti\u00ean n\u1eb1m trong T\u1ee7 s\u00e1ch m\u1ef9 thu\u1eadt \u1ee9ng d\u1ee5ng trong Marketing – RIO Book \u0111\u01b0\u1ee3c l\u00ean \u00fd t\u01b0\u1edfng v\u00e0 tri\u1ec3n khai b\u1edfi RIO Book.<\/span><\/p>\nV\u1edbi h\u01a1n 18.000 b\u1ea3n \u0111\u01b0\u1ee3c ti\u00eau th\u1ee5 tr\u00ean th\u1ecb tr\u01b0\u1eddng trong 3 n\u0103m qua, cu\u1ed1n s\u00e1ch ng\u00e0y c\u00e0ng kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf l\u00e0 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 \u0111\u1eafc l\u1ef1c cho nh\u1eefng ai \u0111ang h\u1ecdc t\u1eadp, l\u00e0m vi\u1ec7c trong ng\u00e0nh Marketing, Truy\u1ec1n th\u00f4ng, S\u00e1ng t\u1ea1o. Qu\u00fd III\/2020, cu\u1ed1n s\u00e1ch ch\u00ednh th\u1ee9c t\u00e1i b\u1ea3n l\u1ea7n th\u1ee9 5 v\u1edbi nh\u1eefng update m\u1edbi v\u1ec1 thi\u1ebft k\u1ebf b\u00eca v\u00e0 ch\u1ea5t li\u1ec7u in \u1ea5n, n\u1ed9i dung c\u00f3 t\u00ednh \u1ee9ng d\u1ee5ng th\u1ef1c ti\u1ec5n cao. Gi\u1ea3i m\u00e3 ng\u00f4n ng\u1eef thi\u1ebft k\u1ebf, gi\u00fap ng\u01b0\u1eddi l\u00e0m Marketing hi\u1ec3u h\u01a1n v\u1ec1 th\u1ea9m m\u1ef9 \u1ee9ng d\u1ee5ng, n\u00e2ng cao hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng qu\u1ea3n tr\u1ecb v\u00e0 ki\u1ec3m \u0111\u1ecbnh h\u00ecnh \u1ea3nh c\u1ee7a doanh nghi\u1ec7p, X\u1ea5u th\u1ebf n\u00e0o – \u0110\u1eb9p ra sao l\u00e0 c\u00e2u tr\u1ea3 l\u1eddi cho tr\u0103n tr\u1edf c\u1ee7a h\u01a1n 500 doanh nghi\u1ec7p v\u00e0 3000 Marketer v\u1ec1 nh\u1eefng v\u1ea5n \u0111\u1ec1 khi l\u00e0m vi\u1ec7c v\u1edbi h\u00ecnh \u1ea3nh v\u00e0 thi\u1ebft k\u1ebf.<\/span><\/p>\n